All Set to Embrace the Big Change
With festivals knocking at our door, it’s time now to brighten up our businesses. The dull days have cleared out and ow is the time to find ways to make god for all that’s lost during the last two and half years. Festivities always mark the onset of a positive market in India. This year it is even more special, as we keep covid behind us and switch to sixth gear, accelerating on the growth way. Reports of mega spending and consumption in Tier II & III cities is yet another and consumer pockets and all eyes are on the growth story in the making.
Thus, keeping these thoughts and growth process in mind, we have planned this issue of the magazine around the ‘festive growth story’. we have spoken to brands and retailers to understand their expectations from the market when it comes to festive sales. More than excitedly getting ready to serve the new customer, the retailers are happy to report many new trends that they are observing now and how they are incorporating new plans and strategies to grow this festive season.