Description
Dear Readers,
Denim, a fabric that transcends age, culture, and geography, has journeyed from its humble workwear origins to a global style statement. What makes it so special? Its versatility. It can be rugged or refined, casual or couture, and everything in between. Denim has a story to tell, not just in its stitches or washes, but in the way it adapts to the wearer, becoming a second skin and a canvas for personal expression.
According to a study by Technopak, the Indian denim market is poised for significant growth, with a projected
CAGR of 15% from FY2023 to FY2028. By FY2028, the market size is expected to reach USD 7.82 billion. A key segment of India’s apparel industry, denim’s share is expected rise from 5% in FY2022 to 7% by FY2028.
As the world moves towards sustainable choices, denim is undergoing its own evolution. Innovations in technology and eco-friendly practices are reshaping the industry, ensuring that this beloved fabric aligns with the values of environmentally conscious consumers. From water-saving techniques in production to biodegradable alternatives, the future of denimwear is as exciting as its past.
In its November 2024 edition IMAGES Business of Fashion dive deeps into the fascinating world of denim – a symbol of resilience, rebellion, and individuality. In this issue, we celebrate the journey of denim brands and manufacturers in India and beyond through style, sustainability, and innovation. These efforts align with the values of environmentally conscious consumers, ensuring a balance between growth and responsibility. Be they classic blue jeans enthusiast or bold trendsetting denims, the journey of Indian retailers has helped define denim not just as a piece of clothing, but as a legacy that has evolved with the times.
As always, we hope you find this issue informative. Don’t forget to log onto our website, www.imagesbof.in for more in-depth information on all things denim.